The Business of Bliss: The 2021 Entrepreneurs

The Business of Bliss: The 2021 EntrepreneursSANDRA MORGAN DOWNIE

Amenda Beauty | Windsor, Connecticut

After being diagnosed with hypothyroidism, Sandra Morgan Downie struggled with dry skin. She sought products to alleviate this side effect, but none seemed to work as well as she needed. Determined, she created her own skin care line, named in honor of her grandmother. The brand combines principles of science, emphasized in medicinal circles, and the compelling effects of nature, affirmed by the entrepreneur’s Rastafarian heritage.

“I would love to see more people focusing on the health of the skin versus covering it up.” —Sandra Morgan Downie

Photography Stephanie Welbourne Steele
Portrait Photography Sarah May Photography

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